Do you want your customers to rave about you to their friends?
Of course you do. That’s why you’re here.
The key isn’t marketing. It’s connection.
Here’s the truth: People are tired of being marketed to — especially your people.
Your people are smart. They’re thoughtful.
They’re trying to build a better world, raise kinder kids.
They don’t want to be sold on the next greatest thing.
They want to learn. They want to take action. They want to connect. They want to know that when they spend their dollars, they’re spending them in service of a greater vision.
And that’s awesome.
Because you have so much to share with them.
Of course, there’s that one tiny problem.
You don’t have time to share it.
And even when you do sit down to type something out, you’re never sure it’s hitting the mark.
You can’t tell if you’re really connecting with your audience. And if you’re not, then you’re losing them.
So what’s the fix?
You need a plan. A strategy for connecting with your audience through empathy-driven content that meets them where they are (something I’ll help you find out) and shows them the path to where they want to go.
Without a plan, you’re just floundering around in the dark.
Here’s how I can help
CONTENT CONNECTION STRATEGY INTENSIVE
Producing content isn’t about filling pages on your website or ranking for a certain keyword (though that’s a nice bonus). It’s about showing up for your audience again and again so they know you’re their ideal partner.
In a strategy intensive, I dive into your business and your customers to understand that perfect crossover between what you’re offering and what they need.
An effective content strategy is always research-based and data-driven. I dig deep into keywords, customer interviews, competitor analysis, and the current market.
Then I create a content strategy package that’s targeted to your ideal clients.
Investment: $2500
What’s included:
90-minute strategy kick-off session
Detailed content marketing strategy report
6-month editorial calendar and implementation plan
30-minute follow-up call
STRATEGY INTENSIVE + MONTHLY CONTENT CREATION
Keeping up with regular content production is a challenge for almost every business owner I’ve encountered. Even those who love to write find that it’s constantly pushed to the backburner as they focus on the day-to-day operations of their business.
Plus, there’s something to be said for the quality of content that comes from someone whose whole mission is, well, to write great content. I write content that’s emotionally engaged, conversational, and focused on making the reader feel seen, heard, and understood.
$2200 per month, six-month minimum
What’s included:
90-minute strategy kick-off session
Detailed content marketing strategy report
6-month editorial calendar and implementation plan
4 blog posts or emails per month (1200-1700 words)
60-minute check-in call each month
BRAND CONNECTION MESSAGING INTENSIVE
If you’re launching a new product or brand, you have a big opportunity to dial in your brand messaging right away. From your website and your packaging copy to your customer service emails and your social media presence, you want to use your words that attract your people and build brand loyalty.
A cohesive experience across all those channels is crucial. We’ll address every place a customer touches your brand and ensure they’re all designed to create those raving fans you want.
The brand messaging strategy report and implementation plan can provide direction for asset development as well as information for potential investors.
$3000*
What’s included:
Two 90-minute strategy kick-off sessions
Detailed brand messaging strategy report
Messaging implementation plan
Style guide
60-minute follow-up call
*Custom quotes available for creation of brand and launch assets
My mission is to put the heart and soul of your business into words that empower your customers.
So you can focus on making the products and services they love.
We’ve been working with Katie Taylor for over a year, and in that time we have seen an explosion in organic traffic — so much so that we can now count on the majority of our paid customers coming from our organic links on Google. With Katie’s help, we have been able to grow sustainably and experiment with other marketing strategies that we wouldn’t have been able to test otherwise.
Katie has been instrumental in our growth, and I highly recommend working with her.
Byron Batres
Founder, EZ-Probate
What to expect
Step 1:
Fill out my contact form with a little information about you and your project, and I’ll get back to you within 48 hours.
Step 2:
We’ll schedule a 30-minute video call to talk about your project and your goals as well as my process and how we might collaborate.
Step 3:
I’ll send you a proposal outlining the services I can provide and your investment. If you love it, you’ll sign it and we’ll get started.